STIRLING TERRITORY
PERTH, WESTERN AUSTRALIA.
Welcome to Your New Territory in the City of Stirling! Read on more to find out about becoming our latest franchise partner in the vibrant and diverse territory of Stirling.
FRANCHISE LEVEL
FRANCHISE PARTNER
POPULATION
243,871
TERRITORY PROFILE
- As you embark on this exciting journey, here are some key highlights of what makes this territory a fantastic place to establish and grow your business:
Location and Community
Situated in the northern suburbs of Perth, just 10 kilometers from the central business district, the City of Stirling is a thriving hub with a population of over 223,000. With a rich cultural heritage and a strong sense of community, Stirling offers a dynamic and supportive environment for businesses of all sizes.
Diverse Demographics
The City of Stirling is known for its diversity, with approximately 37% of the population born overseas and 29% speaking a language other than English at home. This multicultural mix provides a unique opportunity to connect with a broad and varied customer base, enhancing the potential for your business to thrive.
Economic Strength
As one of the largest local government areas in Western Australia, Stirling boasts a robust economy with key industries including healthcare, retail, education, and training. The city's strategic location and well-developed infrastructure support a wide range of commercial activities, ensuring a steady flow of customers and business opportunities.
Lifestyle and Amenities
The City of Stirling offers an excellent quality of life with over 1,780 hectares of open space, parks, and natural conservation areas. This makes it an attractive location for families and professionals alike, contributing to a vibrant and growing market for your franchise.
Supportive Business Environment
Stirling provides a supportive and collaborative business environment with various resources and programs to help you succeed. From networking events to business development initiatives, you'll find ample opportunities to grow and expand your franchise.
We look forward to seeing your business flourish in this dynamic and thriving community.
This territory may include additional suburbs or regions, as further detailed in the disclosure document.
The territory map highlights only the main region.
SUBURBS AND REGION
Suburbs Include; Balcatta, Balga, Carine, Churchlands, Coolbinia, Dianella, Doubleview. Glendalough, Gwelup, Hamersley, Inglewood, Innaloo. Joondanna, Karrinyup, Menora, Mirrabooka, Mount Lawley, Nollamara, North Beach, Osborne Park, Scarborough, Trigg, Tuart Hill, Watermans Bay, Wembley, Wembley Downs, Westminster.
FRANCHISE FEE & ROYALTIES
FRANCHISE FEE
$6000
The Franchise fee is the fee that the franchisee pays the franchisor for the right to enter into a franchise agreement. It is the fee that gives the right to the franchisee to sell goods or services under the franchisor's brand and business processes for the duration of the term of business.
LENGTH OF TERM
3 YEAR TERM (With additional 2 year option thereafter)
ROYALTIES
$500 monthly flat fee when total revenue is $7000 per month and under.
When total franchisee revenue exceeds $7001 per month a 7% royalty fee is payable.
FEES AND COSTS
MARKETING FEE
$400
This monthly fee is a payment that franchisees make towards the overall marketing, advertising, and promotions of the franchise as a whole.
WEB ADMIN FEE
$290 per month
This monthly fee covers the cost of utilising the accounting software package, roster app system and online design software program. All these software programs you are required to use during the term of your franchise business operations.
EQUIPPING YOUR FRANCHISE FOR SUCCESS
To ensure every Cocktail Queen franchisee is equipped for success from day one, a start-up equipment purchase is required. This ensures brand consistency and the ability to deliver our signature cocktail experiences.
ESSENTIAL START-UP SYSTEMS
Glassware Rack System: A complete glassware rack system, including all necessary glassware, is essential for every territory. The size of the required system is determined by your chosen territory size, guaranteeing you have the right capacity for your events.
Crew Shaker System: A crew shaker system is also mandatory, providing you with the tools to efficiently craft our delicious cocktails. The size of this system is also dependent on your territory size.
OPTIONAL EXPANSION SYSTEMS
Champagne Tower System: Some territories may require the purchase of a Champagne tower system, with the size varying based on the territory. Even if not initially required for your territory, this system can be purchased later to expand your service offerings and cater to a wider range of events.
Mini Mixology Class System: Similarly, a Mini Mixology class system may be required for certain territories, again with the size depending on the territory. This system allows you to offer our popular mixology classes. If your territory doesn't initially require it, you can still invest in this system at a later stage.
The specific size types, requirements, and pricing for all start-up systems are comprehensively detailed in the Franchise Disclosure Document. This document provides all the information you need to make an informed decision about your investment.
VEHICLE REQUIREMENTS
MID SIZE SUV OR SMALL VAN
WRAPPED IN COCKTAIL QUEEN DESIGN
A dependable, franchisor-approved vehicle must be purchased and wrapped by the franchisee. This expense is the responsibility of the franchisee. Franchisees have the option to buy a new car from one of our approved dealerships or use their own car, provided it meets the franchisor's standards.