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MILDURA TERRITORY

MILDURA, REGIONAL VICTORIA

Welcome to Your New Territory: Mildura.

We're excited to welcome you soon as our newest franchise partner in the vibrant and diverse regional area of Mildura. Read on to find out how you can join us in this thriving community!

FRANCHISE LEVEL

FRANCHISE PARTNER

POPULATION

58,914

Image by Mikey Harris

    Mildura Region: A Unique Opportunity for Your New Franchise!

    Welcome to the Mildura Region! Nestled along the Murray River in Victoria, the Mildura region is a vibrant and diverse area with a population of around 30,000 people. Known for its rich agricultural heritage, stunning natural beauty, and strong community spirit, the Mildura region offers a unique opportunity for your new franchise.

    Key Highlights:

    Agricultural Excellence: Mildura is renowned for its high-quality horticultural production, including citrus fruits, grapes, and vegetables. The region's fertile soil and favorable climate create an ideal environment for fresh produce, making it a prime location for businesses that value local and fresh ingredients.

    Natural Attractions: The region boasts beautiful landscapes, including the Murray River, Lake Mulwala, and the Murray-Sunset National Park. These natural attractions draw tourists and outdoor enthusiasts, providing a steady flow of potential customers.

    Cultural Diversity: Mildura is home to a multicultural community with residents from various cultural backgrounds. This diversity is reflected in the local food, festivals, and community events, creating a rich cultural tapestry that enhances the region's appeal.

    Economic Stability: The region's economy is supported by agriculture, manufacturing, and tourism. Investments in infrastructure and development projects create a stable environment for business growth.

    Community Engagement: Mildura is known for its strong sense of community and support for local businesses. Establishing your franchise here means becoming part of a welcoming and engaged community that values innovation and growth.

    Recreational Opportunities: With a range of outdoor activities such as boating, fishing, hiking, and cycling, the region attracts active and health-conscious individuals who are likely to appreciate your franchise offerings.

    Proximity to Major Cities: Located about 550 kilometers from Melbourne, the Mildura region is easily accessible for day trips or longer stays, enhancing its appeal for both residents and visitors.

    Why Choose the Mildura Region for Your Franchise?

    Local Sourcing: Leverage the region's agricultural bounty for fresh, local ingredients that can set your business apart.
    Cultural Diversity: Tap into a diverse and multicultural population that enriches the market with varied tastes and preferences.
    Strong Economy: Benefit from a stable economic landscape supported by key industries and ongoing development projects.
    Community Engagement: Enjoy the support of a community that values local businesses and fosters a welcoming environment.
    Recreational Opportunities: Operate in a region known for its natural beauty, recreational activities, and vibrant lifestyle.

    By establishing your franchise in the Mildura Region, you'll be joining a dynamic and supportive community that values innovation and growth

This territory may include additional suburbs or regions, as further detailed in the disclosure document.

The territory map highlights only the main region.

SUBURBS AND REGION

The Mildura region encompasses several suburbs and nearby towns, including Mildura, Irymple, Merbein, Red Cliffs, Ouyen, Werrimull, Murrayville, Walpeup, and Hattah.

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FRANCHISE FEE & ROYALTIES

FRANCHISE FEE PURCHASE

$4,000

The Franchise fee is the fee that the franchisee pays the franchisor for the right to enter into a franchise agreement. It is the fee that gives the right to the franchisee to sell goods or services under the franchisor's brand and business processes for the duration of the term of business.

LENGTH OF TERM

3 YEAR TERM (with 2 year option there after)

ROYALTIES

$400 monthly flat fee when total revenue is $7500 per month and under.

When total franchisee revenue exceeds $8001 per month an additional 7% royalty fee is payable.

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FEES AND COSTS

MARKETING FEE

$400

This monthly fee is a payment that franchisees make towards the overall marketing, advertising, and promotions of the franchise as a whole.

WEB PACKAGE FEE

$250

This monthly fee covers the cost of utilising the accounting software package, roster app system and online design software program. All these software programs you are required to use during the term of your franchise business operations.

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EQUIPPING YOUR FRANCHISE FOR SUCCESS

To ensure every Cocktail Queen franchisee is equipped for success from day one, a start-up equipment purchase is required. This ensures brand consistency and the ability to deliver our signature cocktail experiences.

ESSENTIAL START-UP SYSTEMS

Glassware Rack System: A complete glassware rack system, including all necessary glassware, is essential for every territory. The size of the required system is determined by your chosen territory size, guaranteeing you have the right capacity for your events.

Crew Shaker System: A crew shaker system is also mandatory, providing you with the tools to efficiently craft our delicious cocktails. The size of this system is also dependent on your territory size.

OPTIONAL EXPANSION SYSTEMS

Champagne Tower System: Some territories may require the purchase of a Champagne tower system, with the size varying based on the territory. Even if not initially required for your territory, this system can be purchased later to expand your service offerings and cater to a wider range of events.

Mini Mixology Class System: Similarly, a Mini Mixology class system may be required for certain territories, again with the size depending on the territory. This system allows you to offer our popular mixology classes. If your territory doesn't initially require it, you can still invest in this system at a later stage.

The specific size types, requirements, and pricing for all start-up systems are comprehensively detailed in the Franchise Disclosure Document. This document provides all the information you need to make an informed decision about your investment.

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VEHICLE REQUIREMENTS

MID SIZE SUV OR SMALL VAN
WRAPPED IN COCKTAIL QUEEN DESIGN

A dependable, franchisor-approved vehicle must be purchased and wrapped by the franchisee. This expense is the responsibility of the franchisee. Franchisees have the option to buy a new car from one of our approved dealerships or use their own car, provided it meets the franchisor's standards.

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