SHEPPARTON TERRITORY
SHEPPARTON, REGIONAL VICTORIA
Welcome to Your New Territory: Shepparton!
We're excited to welcome you soon as our newest franchise partner in the scenic and vibrant rural region. Read on to find out how you can join us in this thriving community!
FRANCHISE LEVEL
FRANCHISE PARTNER
POPULATION
69,135

- Shepparton Region: Cultivating Opportunities for Your Franchise!
Welcome to the Shepparton Region! Nestled in the heart of Victoria, the Shepparton region is a vibrant blend of agricultural richness, cultural diversity, and community spirit. Home to around 70,000 people, this area offers fertile ground for your new franchise to thrive.
Key Highlights:
Agricultural Abundance: The Shepparton region is synonymous with fresh produce, particularly its renowned orchards and dairy farms. This agricultural prowess provides a unique opportunity for businesses that value local and fresh ingredients.
Cultural Mosaic: With a rich tapestry of cultures, the Shepparton region celebrates diversity through its food, festivals, and community events. This multicultural environment creates a broad and enthusiastic customer base for any franchise.
Economic Hub: The region is not just about agriculture; it boasts a robust manufacturing sector and a growing retail industry. The presence of major employers and infrastructure investments makes it a stable and promising market.
Recreational Haven: From the serene Goulburn River to the scenic hiking and cycling trails, the region is a haven for outdoor enthusiasts. These recreational activities draw both residents and tourists, ensuring a consistent flow of potential customers.
Community Connection: The Shepparton region is known for its tight-knit communities that champion local businesses. Establishing your franchise here means becoming an integral part of a supportive and engaged community.
Innovative Growth: The region is experiencing a wave of innovation and development, with initiatives aimed at enhancing infrastructure, healthcare, and education. This progressive environment is ideal for forward-thinking franchises looking to make an impact.
Why Choose the Shepparton Region for Your Franchise?
Local Sourcing: Leverage the region's agricultural bounty for fresh, local ingredients that can set your business apart.
Cultural Diversity: Tap into a diverse and multicultural population that enriches the market with varied tastes and preferences.
Strong Economy: Benefit from a stable economic landscape supported by key industries and ongoing development projects.
Active Lifestyle: Cater to a community that values recreation and outdoor activities, enhancing the appeal of your offerings.
Community Engagement: Enjoy the backing of a region that prioritizes and supports local enterprises, fostering a welcoming environment for new businesses.
By planting your franchise in the Shepparton Region, you'll be sowing the seeds for success in a dynamic and supportive community.

This territory may include additional suburbs or regions, as further detailed in the disclosure document.
The territory map highlights only the main region.
SUBURBS AND REGION
The localities of Arcadia, Ardmona, Boxwood (part), Bunbartha, Byrneside, Caniambo, Congupna, Cooma, Coomboona, Cosgrove, Cosgrove South, Dhurringile, Dookie, Dookie College, Gillieston, Girgarre East, Gowangardie, Grahamvale, Harston, Karramomus, Katandra, Katandra West, Kialla, Kialla East, Kialla West, Kyabram (the rural part not the town), Kyabram South, Lancaster (part), Lemnos, Major Plains (part), Marionvale, Marungi (part), Merrigum, Moorilim (part), Mooroopna, Mooroopna North, Mooroopna North West, Mount Major, Murchison, Murchison East, Murchison North, Nalinga (part), Orrvale, Pine Lodge, Shepparton, Shepparton East, Shepparton North, St Germains, Stanhope South, Stewarton (part), Tallygaroopna, Tamleugh North, Tatura, Tatura East, Toolamba, Toolamba West, Undera, Violet Town (part), Waranga, Wyuna (part) and Zeerust.

FRANCHISE FEE & ROYALTIES
FRANCHISE FEE PURCHASE
$4,000
The Franchise fee is the fee that the franchisee pays the franchisor for the right to enter into a franchise agreement. It is the fee that gives the right to the franchisee to sell goods or services under the franchisor's brand and business processes for the duration of the term of business.
LENGTH OF TERM
3 YEAR TERM (with 2 year option there after)
ROYALTIES
$400 monthly flat fee when total revenue is $7500 per month and under.
When total franchisee revenue exceeds $8001 per month an additional 7% royalty fee is payable.

FEES AND COSTS
MARKETING FEE
$400
This monthly fee is a payment that franchisees make towards the overall marketing, advertising, and promotions of the franchise as a whole.
WEB PACKAGE FEE
$250
This monthly fee covers the cost of utilising the accounting software package, roster app system and online design software program. All these software programs you are required to use during the term of your franchise business operations.

EQUIPPING YOUR FRANCHISE FOR SUCCESS
To ensure every Cocktail Queen franchisee is equipped for success from day one, a start-up equipment purchase is required. This ensures brand consistency and the ability to deliver our signature cocktail experiences.
ESSENTIAL START-UP SYSTEMS
Glassware Rack System: A complete glassware rack system, including all necessary glassware, is essential for every territory. The size of the required system is determined by your chosen territory size, guaranteeing you have the right capacity for your events.
Crew Shaker System: A crew shaker system is also mandatory, providing you with the tools to efficiently craft our delicious cocktails. The size of this system is also dependent on your territory size.
OPTIONAL EXPANSION SYSTEMS
Champagne Tower System: Some territories may require the purchase of a Champagne tower system, with the size varying based on the territory. Even if not initially required for your territory, this system can be purchased later to expand your service offerings and cater to a wider range of events.
Mini Mixology Class System: Similarly, a Mini Mixology class system may be required for certain territories, again with the size depending on the territory. This system allows you to offer our popular mixology classes. If your territory doesn't initially require it, you can still invest in this system at a later stage.
The specific size types, requirements, and pricing for all start-up systems are comprehensively detailed in the Franchise Disclosure Document. This document provides all the information you need to make an informed decision about your investment.

VEHICLE REQUIREMENTS
MID SIZE SUV OR SMALL VAN
WRAPPED IN COCKTAIL QUEEN DESIGN
A dependable, franchisor-approved vehicle must be purchased and wrapped by the franchisee. This expense is the responsibility of the franchisee. Franchisees have the option to buy a new car from one of our approved dealerships or use their own car, provided it meets the franchisor's standards.