SURF COAST TERRITORY
SURF COAST-COLAC, REGIONAL VICTORIA
Welcome to Your New Territory: Surf Coast Shire and Colac Otway Shire.
We're excited to welcome you soon as our newest franchise partner in the picturesque and diverse regional area. Read on to find out how you can join us in this thriving community!
FRANCHISE LEVEL
FRANCHISE PARTNER
POPULATION
61,565
- Welcome to the Surf Coast and Colac-Otway Shire! This picturesque region, located along the stunning Great Ocean Road, offers a unique blend of coastal beauty, rural charm, and vibrant communities. With a summer population of approximately 150,000 people, this territory presents a fantastic opportunity for your new franchise.
Key Highlights:
Scenic Beauty: The Surf Coast is renowned for its breathtaking beaches, surfing spots, and natural attractions like the Twelve Apostles and the Great Otway National Park. This scenic backdrop attracts tourists and locals alike, providing a steady flow of potential customers.
Diverse Communities: The region includes charming towns such as Torquay, Lorne, and Apollo Bay, each with its own unique character and community spirit. This diversity allows for a broad customer base with varied tastes and preferences.
Tourism Hotspot: The Surf Coast and Colac-Otway Shire are popular tourist destinations, especially during the summer months. The influx of visitors offers excellent opportunities for business growth and increased revenue.
Local Support: The communities in this region are known for their strong support of local businesses. Establishing your franchise here means becoming part of a tight-knit community that values and promotes local enterprises.
Recreational Activities: With a range of outdoor activities such as hiking, fishing, and water sports, the region attracts active and health-conscious individuals who are likely to appreciate your franchise offerings.
Economic Growth: The region is experiencing steady economic growth, with investments in infrastructure and development projects. This creates a favorable environment for new businesses to thrive.
Why Choose the Surf Coast and Colac-Otway Shire for Your Franchise?
Prime Location: Benefit from the region's strategic location along the Great Ocean Road, attracting both tourists and locals.
Growing Market: Tap into a growing market with increasing tourism and local support.
Community Engagement: Enjoy the support of a community that values local businesses and fosters a welcoming environment.
Quality of Life: Operate in a region known for its natural beauty, recreational opportunities, and vibrant lifestyle.
By establishing your franchise in the Surf Coast and Colac-Otway Shire, you'll be joining a dynamic and supportive community that values innovation and growth.
This territory may include additional suburbs or regions, as further detailed in the disclosure document.
The territory map highlights only the main region.
SUBURBS AND REGION
Surf Coast Shire includes the localities of Aireys Inlet, Anglesea, Bambra, Barrabool, Bellbrae, Bells Beach, Benwerrin, Big Hill, Birregurra (part), Boonah, Breamlea (part), Buckley, Connewarre (part), Deans Marsh, Eastern View, Fairhaven, Freshwater Creek, Gherang, Gnarwarre, Inverleigh (part), Jan Juc, Lorne, Modewarre, Moggs Creek, Moriac, Mount Duneed (part), Mount Moriac, Ombersley (part), Paraparap, Pennyroyal (part), Torquay, Wensleydale, Winchelsea (part), Winchelsea South and Wurdiboluc.
This territory also encompasses the Colac Otway Shire region.
Colac Otway Shire includes the localities of Aire Valley, Alvie (part), Apollo Bay, Balintore, Barongarook, Barongarook West, Barramunga, Barwon Downs, Barunah Plains, Beeac, Beech Forest, Birregurra (part), Bungador, Cape Otway, Carlisle River (part), Carpendeit (part), Chapple Vale (part), Colac, Colac East, Colac West, Coragulac, Cororooke, Corunnun, Cressy (part), Cundare, Cundare North (part), Dreeite (part), Dreeite South (part), Elliminyt, Eurack, Ferguson, Forrest, Gellibrand, Gellibrand Lower (part), Gerangamete, Glenaire, Grey River, Hordern Vale, Irrewarra, Irrewillipe, Irrewillipe East, Jancourt East (part), Johanna, Kawarren, Kennedys Creek (part), Kennett River, Larpent, Lavers Hill, Marengo, Mount Sabine, Murroon, Nalangil, Ombersley (part), Ondit, Pennyroyal (part), Petticoat Creek, Pirron Yallock (part), Separation Creek, Simpson (part), Skenes Creek, Skenes Creek North, Stonyford (part), Sugarloaf, Swan Marsh, Tanybryn, Warncoort, Warrion, Weeaproinah, Weering, Whoorel, Winchelsea (part), Wingeel (part), Wongarra, Wool Wool (part), Wyelangta, Wye River, Yeo, Yeodene and Yuulong.
FRANCHISE FEE & ROYALTIES
FRANCHISE FEE PURCHASE
$4,000
The Franchise fee is the fee that the franchisee pays the franchisor for the right to enter into a franchise agreement. It is the fee that gives the right to the franchisee to sell goods or services under the franchisor's brand and business processes for the duration of the term of business.
LENGTH OF TERM
3 YEAR TERM (with 2 year option there after)
ROYALTIES
$400 monthly flat fee when total revenue is $7500 per month and under.
When total franchisee revenue exceeds $8001 per month an additional 7% royalty fee is payable.
FEES AND COSTS
MARKETING FEE
$400
This monthly fee is a payment that franchisees make towards the overall marketing, advertising, and promotions of the franchise as a whole.
WEB PACKAGE FEE
$250
This monthly fee covers the cost of utilising the accounting software package, roster app system and online design software program. All these software programs you are required to use during the term of your franchise business operations.
EQUIPPING YOUR FRANCHISE FOR SUCCESS
To ensure every Cocktail Queen franchisee is equipped for success from day one, a start-up equipment purchase is required. This ensures brand consistency and the ability to deliver our signature cocktail experiences.
ESSENTIAL START-UP SYSTEMS
Glassware Rack System: A complete glassware rack system, including all necessary glassware, is essential for every territory. The size of the required system is determined by your chosen territory size, guaranteeing you have the right capacity for your events.
Crew Shaker System: A crew shaker system is also mandatory, providing you with the tools to efficiently craft our delicious cocktails. The size of this system is also dependent on your territory size.
OPTIONAL EXPANSION SYSTEMS
Champagne Tower System: Some territories may require the purchase of a Champagne tower system, with the size varying based on the territory. Even if not initially required for your territory, this system can be purchased later to expand your service offerings and cater to a wider range of events.
Mini Mixology Class System: Similarly, a Mini Mixology class system may be required for certain territories, again with the size depending on the territory. This system allows you to offer our popular mixology classes. If your territory doesn't initially require it, you can still invest in this system at a later stage.
The specific size types, requirements, and pricing for all start-up systems are comprehensively detailed in the Franchise Disclosure Document. This document provides all the information you need to make an informed decision about your investment.
VEHICLE REQUIREMENTS
MID SIZE SUV OR SMALL VAN
WRAPPED IN COCKTAIL QUEEN DESIGN
A dependable, franchisor-approved vehicle must be purchased and wrapped by the franchisee. This expense is the responsibility of the franchisee. Franchisees have the option to buy a new car from one of our approved dealerships or use their own car, provided it meets the franchisor's standards.